Sammi Han Xiao
Senior Advisor - Social Media
Sammi is the Founder / CEO of NPLUS Digital Group a leading domestic digital marketing innovator, NPLUS Digital is committed to helping companies and brands achieve marketing reform and business innovation by leveraging the power of social media and new technology.
Founded in 2012 and with 82 full-time staff and 3 offices in Beijing, Shanghai and Wuxi, the key services of NPLUS Digital include: social business strategy consulting; innovative marketing and digital communications planning; O2O marketing solutions and application development; online reputation and crisis management; social website design and development; social customer relationship management (SCRM); mobile communications and application development based on the WeChat platform; customized corporate training on social media and digital marketing related topics,
Accomplished public relations and marketing communications professional with over 16 years’ expertise in brand consulting and digital communications Sammi bring an incredible perspective to the team.
She own internationally-recognized communications industry award from PRWEEK Asia and China International PR Association (CIPRA) for professional excellence, she was published as journalist and marketing communications expert in China’s leading media outlets.
Global team player who loves collaboration; possesses excellent interpersonal and creative abilities. Sammi is fluent oral and written communication skills in English and Chinese; intermediate French.